Must Reads
There is so much to read, so much to know, so many sources to follow. And the volume of news and information just keeps growing exponentially. How to keep up? Even more, how to rediscover the serendipity of learning something new and interesting for its own sake?
Here, for your enjoyment and interest, are the articles Temin and Company considers “must reads.” They are primarily on the topics of reputation and crisis management, the media, leadership and strategy, perception and psychology, self-presentation, science, girls and women, organizational behavior and other articles of interest.
They are listed below with the most recent articles first, and to the side, by category.
We hope you enjoy them and would appreciate your comments. And whenever you have any favorite articles for us to add, please let us know so that we might include them for other readers to enjoy.
There is so much to read, so much to know, so many sources to follow. And the volume of news and information just keeps growing exponentially. How to keep up? Even more, how to rediscover the serendipity of learning something new and interesting for its own sake?
Here, for your enjoyment and interest, are the articles Temin and Company considers “must reads.” They are primarily on the topics of reputation and crisis management, the media, leadership and strategy, perception and psychology, self-presentation, science, girls and women, organizational behavior and other articles of interest.
They are listed below with the most recent articles first, and to the side, by category.
We hope you enjoy them and would appreciate your comments. And whenever you have any favorite articles for us to add, please let us know so that we might include them for other readers to enjoy.
Apple CEO Tim Cook: ‘The US will lose its leadership in technology if this doesn’t change’
Kif Leswing, Business Insider, April 7, 2017
Apple CEO Tim Cook believes that the gender imbalance at tech companies could hurt the American tech industry if more women don’t enter science and engineering fields. Cook discussed diversity, the issues facing gay people, and engineering education in an exclusive interview with the Auburn Plainsman’s Corey Williams published on Thursday. […read more]
How Uber Uses Psychological Tricks to Push Its Drivers’ Buttons
Noam Scheiber, The New York Times, April 2, 2017
The secretive ride-hailing giant Uber rarely discusses internal matters in public. But in March, facing crises on multiple fronts, top officials convened a call for reporters to insist that Uber was changing its culture and would no longer tolerate “brilliant jerks.” Notably, the company also announced that it would fix its troubled relationship with drivers, who have complained for years about falling pay and arbitrary treatment. And yet even as Uber talks up its determination to treat drivers more humanely, it is engaged in an extraordinary behind-the-scenes experiment in behavioral science to manipulate them in the service of its corporate growth. […read more]
The Corporate Implications of Longer Lives
Lynda Gratton and Andrew Scott, MITSloan Management Review, Spring 2017
Across the world, people today are living longer. There is growing awareness that increasing longevity will have major implications for how people manage their work lives and careers. Rising life expectancy means the level of savings required to provide a reasonable income for retirement at age 65 is becoming increasingly infeasible for most people. And few organizations have come to grips with the opportunities and challenges that greater longevity brings. […read more]
Crisis of the Week: Hacked Twitter Account Gives McDonald’s Indigestion
Ben DiPietro, The Wall Street Journal’s Risk & Compliance Journal, March 27, 2017
The crisis magnifying lens puts it focus on McDonald’s Corp. after a message was sent on the company’s Twitter account calling President Donald Trump “a disgusting excuse of a President” and trolling him by saying he has “tiny hands.” The White House did not comment, but some supporters of the president called for a boycott of the burger chain.
McDonald’s said it was notified by Twitter that its account was hacked. McDonald’s deleted the tweet, secured its account and said an internal investigation found the account had been hacked by “an external source.” The company put out a statement apologizing that “this tweet was sent through our corporate McDonald’s account.”
The experts evaluate how well McDonald’s handled this crisis.
“The fake tweet sent from McDonalds’ Twitter account on March 16 that disparaged President Donald Trump catapulted the company into the land of alt-tweetdom,” said Davia Temin. “Today, as companies and individuals alike struggle to delineate truth from fiction in public discourse, McDonalds had an immediate imperative to let the public know it had not officially sent the insulting tweet. It had to act quickly to set the record straight, before it even knew what really had happened. It couldn’t let a lie stand. It did an excellent job.” […read more]
Crisis of the Week: Hacked Twitter Account Gives McDonald’s Indigestion
Ben DiPietro, The Wall Street Journal’s Risk & Compliance Journal, March 27, 2017
The crisis magnifying lens puts it focus on McDonald’s Corp. after a message was sent on the company’s Twitter account calling President Donald Trump “a disgusting excuse of a President” and trolling him by saying he has “tiny hands.” The White House did not comment, but some supporters of the president called for a boycott of the burger chain.
McDonald’s said it was notified by Twitter that its account was hacked. McDonald’s deleted the tweet, secured its account and said an internal investigation found the account had been hacked by “an external source.” The company put out a statement apologizing that “this tweet was sent through our corporate McDonald’s account.”
The experts evaluate how well McDonald’s handled this crisis.
Davia Temin, chief executive, Temin and Co.: “The fake tweet sent from McDonalds’ Twitter account on March 16 that disparaged President Donald Trump catapulted the company into the land of alt-tweetdom. Today, as companies and individuals alike struggle to delineate truth from fiction in public discourse, McDonalds had an immediate imperative to let the public know it had not officially sent the insulting tweet. It had to act quickly to set the record straight, before it even knew what really had happened. It couldn’t let a lie stand.
“It did an excellent job. I usually say you have 15 minutes to respond to a crisis these days. McDonald’s took the tweet down within 20 minutes, issued an apology that was just right, announced it had ‘secured its account’ and was investigating what happened. It followed up by saying Twitter had informed it to say its account had been compromised. It was a perfectly done, two-step response. Immediately the company acknowledged the problem and acted, promising an investigation. It followed up, as promised, with results saying its site was hacked. Not too much, not too little.
“Plus, it rightly knew it couldn’t control the Twitter responses from the public, which ran the gamut from jokes and hilarity to a threatened boycott. So, it didn’t even try, though [it’s likely] the company monitored it closely and was prepared to act if needed. But it was an essentially small matter and McDonald’s let it play itself out within a day or two, with no further comment; it didn’t let itself get ‘twitterpated.’ Had it continued to talk about it, it would have kept the issue alive even longer. McDonald’s deserves a break today on this one: its communications team gets an A-plus.”
To read the full article, CLICK HERE.
Facebook’s ‘Town Hall’ is probably the best thing the social network has ever done
Kerry Flynn, Mashable, March 27, 2017
Like it or not, Facebook has an impact on politics. The social network contributed to President Donald Trump’s successful election, as much as CEO Mark Zuckerberg tried to lessen the blame on the rise of fake news. More recently, Zuckerberg started to acknowledge Facebook’s role in politics, and on Monday the social network introduced its most impactful feature yet: a tool that lets its users — all desktop and mobile users in the U.S. — easily contact their local officials. It’s called “Town Hall,” reminiscent of what Facebook likes to see itself as, especially in political discussion. […read more]
Your Internet privacy could be in trouble. Here’s how to protect yourself.
Jhaan Elker, The Washington Post, March 24, 2017
The Senate and House have voted to repeal an FCC ruling that protects your Internet privacy and data from ISPs. This video shares all the steps you can take to protect yourself.
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Rex Tillerson Isn’t the Only CEO With an Extra Email Address
Vanessa Fuhrmans and Joann Lublin, The Wall Street Journal, March 15, 2017
The news that Secretary of State Rex Tillerson used an email alias while he was chief executive of Exxon Mobil Corp. surprised much of the business world—if only for his moniker’s creativity.
Many executives have an alternate company email address, or even two or three, business leaders and executive coaches say. But it is rare that those aliases take on an entirely different identity.
There is a distinction between using an alternate email address and adopting an alter ego, said Davia Temin, chief executive of reputation- and crisis-management firm Temin & Co., who says such an alias is often an attempt to maintain privacy “in such a porous world.” She advises against the urge. Even if messages from the alternate address circulate solely among company executives, “it looks as if it is meant to hide” something, she said.
More common, Ms. Temin says, is for executives to set up a social-media alias to join a Twitter conversation or other debate without disclosing their identities. […read more]
Keep Calm and Manage a Crisis
Erica Christoffer, REALTOR Mag, February 2017
A crisis in real estate can occur because of poor market conditions, hampered cyber security, a natural disaster, and even threats to your reputation. But Davia Temin, CEO of Temin and Co., a crisis management firm, wants brokerage owners to know that when your business faces trouble, it’s an opportunity to exercise leadership.
Temin, who has served as a spokesperson for major organizations during crises over the last 20 years, shared some universal tips about how to respond to a business-oriented emergency during the 2017 REALTOR® Broker Summit in San Diego. “I try not to put lipstick on a pig,” she said. “Figure out what the situation is and what you can do within the bounds of the organization to address it in the right way.” […read more]
Getting all your news from Facebook is like eating only potato chips, Flipboard CEO Mike McCue says
Eric Johnson, Recode, February 13, 2017
Flipboard is redesigning itself around the concept of “smart magazines,” collections of stories around specific topics that you choose to follow — and CEO Mike McCue wants you to know that humans are involved in choosing what stories you see. “We really believe that stories are more than just a bunch of ones and zeroes packaged together,” McCue said on the latest episode of Recode Decode, hosted by Kara Swisher. […read more]