2. Must Reads

Must Reads

“When turmoil rules, go in.” — Lao Tzu

There is so much to read, so much to know, so many sources to follow. And the volume of news and information just keeps growing exponentially. How to keep up? Even more, how to rediscover the serendipity of learning something new and interesting for its own sake?

Here, for your enjoyment and interest, are the articles Temin and Company considers “must reads.” They are primarily on the topics of reputation and crisis management, the media, leadership and strategy, perception and psychology, self-presentation, science, girls and women, organizational behavior and other articles of interest.

They are listed below with the most recent articles first, and to the side, by category.

We hope you enjoy them and would appreciate your comments. And whenever you have any favorite articles for us to add, please let us know so that we might include them for other readers to enjoy.

There is so much to read, so much to know, so many sources to follow. And the volume of news and information just keeps growing exponentially. How to keep up? Even more, how to rediscover the serendipity of learning something new and interesting for its own sake?

Here, for your enjoyment and interest, are the articles Temin and Company considers “must reads.” They are primarily on the topics of reputation and crisis management, the media, leadership and strategy, perception and psychology, self-presentation, science, girls and women, organizational behavior and other articles of interest.

They are listed below with the most recent articles first, and to the side, by category.

We hope you enjoy them and would appreciate your comments. And whenever you have any favorite articles for us to add, please let us know so that we might include them for other readers to enjoy.

Everything the Internet Knows About Me (Because I Asked It To)

Zachary M. Seward, The Wall Street Journal, December 22, 2010

Outreach Editor Zachary M. Seward, tracks his own data from Foursquare and Twitter, and hypothesizes what companies might know about him from this data. This is one of the first articles written about the advent of big data and what it could do. […read more]

Dumbest moments in business 2010

Daniel Roberts, Fortune, December 21, 2010

Tony Hayward’s foibles, Gap’s new logo and the iPhone 4 “Antennagate” hold the dubious honor of being the highlights on this list of the 19 worst business moves of 2010. […read more]

Kindness At The Office

Davia Temin, Forbes, December 9, 2010

‘Kindness’ and ‘office’ are words not often associated with one another. We often associate tough-minded, driving, aggressive, etc. with office behavior. Kindness, in many ways seems the ‘loser’s preoccupation.’ Davia offers a different perspective – her firm belief that kindness can still infuse winning, tough-minded, smart, highly competitive and driven organizations. […read more]

Salary Negotiation Isn’t Pretty

Lee E. Miller and Jessica Miller, The Ladders, December 6, 2010

This article recounts Davia’s personal experience in her first job as assistant to the director of development at the Columbia Business School. […read more]

Exaggerating on a Resume

Elizabeth Garone, The Wall Street Journal, December 1, 2010

“Even if you end up losing out on this particular position, you’ve learned an important lesson, says Ms. Temin. ‘Your reputation for trustworthiness is your greatest asset,’ she says. ‘No matter how expedient it would be to play fast and loose with the facts, don’t. Long-term reputation trumps expediency every time.'” […read more]

Is the Web A Woman’s World?

Patricia Nakache, Forbes Woman, December 1, 2010

“…In the last two years, a trio of online services has experienced eye-popping hyper growth: Groupon, an aggregator of daily deals; Zynga, a producer of social games; and Gilt Groupe, a purveyor of private sales. These three companies have each generated revenues approaching $500 million in two years. They also share another common element: they cater predominantly to women. According to MediaMetrix, women represent roughly two-thirds of visitors to Groupon and Gilt, and a much larger percentage of buyers.” […read more]

Dad, What Do You Do at Work? I’m a Leader in Active Safety

James R. Hagerty, The Wall Street Journal, November 26, 2010

The message can get lost when marketing efforts run amok. Making self-descriptions understandable to customers is paramount in advertising, and many companies have gotten their message lost in translation by using grandiloquent language. […read more]

Why a Happy Brain Performs Better

Shawn Anchor, Harvard Business Review, November 25, 2010

In this podcast interview, Shawn Achor, CEO of Aspirant and the author of The Happiness Advantage: The Seven Principles of Positive Psychology That Fuel Success and Performance at Work speaks on the benefits of positive psychology and a “happy” brain. […read more]